The wait is finally over! We are incredibly pleased to present you today the finished product film for the hyaluronic acid serum in collaboration with KU2 Cosmetics. It was a real celebration for us to realize this project together with our customer and our team!
The interesting challenges allowed us to give free rein to our creativity and to come up with exciting ideas and solutions for the implementation. The challenge of this project? We wanted to work without CGI, create all effects live on set and of course deliver the usual Panda quality. The basic idea was that a protagonist in a mystical world approaches the beauty product and pulls it out of a water tank. The moment she unscrews the bottle, an alternate reality unfolds. She is suddenly golden, water flows over her, and we see that the product results in beautiful skin.
So of course we asked ourselves how we could implement this idea in the right way, but most importantly, in the really cool way. How we managed to do that and much, much more information about the creation, production and post-production can be found in our making-of of this spot. Stay tuned!